Published by Sue Johns-Chapman
Published Date 24.11.2025 
8bitPR team shares their European Agency Awards success.
8bitPR Agency is a boutique PR agency operating globally with a significant track record in technology, startups, venture communications and innovative ecosystems. Our team has more than 10 years of experience in Tech and VC PR in key markets: The US, the UK, Europe. We continue expanding our presence: late last year we officially launched in MENA, and this year we expanded into Latin America. Our clients now span Europe, the UK, the US, MENA and LatAm. We have built deep expertise in deeptech, AI, fintech, edtech, and complex B2B products – we are actively working with startups, venture funds, and innovation ecosystems across the globe.
Being shortlisted for the European Agency Awards provides us an opportunity to present our vision and approach.
8bitPR’s Philosophy
We don’t simply “do” classic PR – instead, we developed our own unique approach: we act as a strategic partner, embedding into clients’ business processes, strengthening their positioning, and helping adapt brand narrative to local markets. For us, PR is not about coverage for the sake of coverage – it’s about making an impact. In our view, PR must shape the sales funnel, drive investor interest, and influence how the brand is perceived. We make companies the kind investors want to back, customers want to buy from, and founders people want to listen to, trust, and follow.
We make sure PR works as a business tool: helps with entering new markets, raises funds, and builds reputation the company can convert into revenue. At 8bitPR, we often delve deeper than a classic agency – into product, business goals, and the founder’s vision for how their story should be perceived.
Another essential part of our philosophy is cultivating the next generation of PR specialists. Weinvest in people and develop our own agency culture where PR isn’t a task execution, but specific mindset, strategic thinking, flexibility, accountability, client ownership and genuine curiosity for the craft. We are very proud of our small but highly capable team where everyone is intentional – and as we grow, we make sure our culture and values stay strong.
Meaningful Impact: Our Success Stories This Year
We’ve had many exciting projects this year across multiple regions and industries, including AI, fintech, deeptech and others. This year was quite productive; we’ve reached several significant milestones:
- We have strengthened our expertise in Latin America and MENA regions, and onboarded new technology clients in both regions. Several of our pieces reached over 1 billion impressions in the MENA region, attracting local industry influencers.
- We’ve expanded our client base by over 40%.
- Our clients’ campaigns have generated a reach of over 1.5 billion impressions globally, including in top-tier tech, business, and industry media.
- We built strategic partnerships not only with well-trusted tech and business media, but also with ecosystem players that help amplify our clients’ growth – including branding studios, fundraising consultants, innovation platforms, and go-to-market specialists.
- We’ve seen a 60%+ client return rate, indicating strong long-term relationships and satisfaction.
After strategic thought-leadership and media positioning, one of our clients attracted commercial interest from Alibaba. Another highlight this year was a startup client closing its Series A round. A further client received multiple invitations to major international events off the back of interviews we organized. Within less than a year of our partnership, our European deeptech client secured top positions in key industry rankings, achieved a leading position in its sector, and attracted several major investors. And it’s just highlights we can openly share from our everyday PR practice.
Agency at the Heart of Eastern Europe: Bridging Local Innovation and Global Impact
We have also strengthened our regional expertise in European markets, especially in Hungary, began working more actively with innovation hubs, and built trust with new clients. 8bitPR Agency has become an active part of the ecosystem movement in Eastern Europe, particularly in Hungary, where our team is based today. We see great potential in the region and actively support its development through various client projects, events, mentorship, and the creation of new communication standards.
Being based in Budapest, we actively work with local ecosystem builders, founders and partners, contributing to the region’s international visibility. With our deep regional expertise and nuanced understanding of both local and global markets, we aim to become a unique communications provider – a bridge for global companies entering Hungary, and for Hungarian companies and startups expanding globally.
Recognition that matters
This recognition means a lot to us – it’s a third industry nod this year and an external validation of our philosophy: PR is not merely a tool but a strategic component of business strategy. Every recognition like this amplifies client credibility, rewards our team’s deep subject-matter approach, and proves that a small agency can deliver disproportionate impact. Every team member is not “a manager just pitching e-mails”, but a person with character, own perspective and impact.
A single drop creates ripples, and this nomination shows exactly that. We are extremely proud and grateful to the judges for this recognition.
We have big plans for the next year and aim to launch new initiatives, announce new strategic partnerships and introduce our own industry rankings.
