Please see the following descriptions for more information on each category. For more information on how to enter and entry fees, please click here.
Entry Tips
Always remember:
- Tie your aims and objectives to your results.
- Keep to the word count (1000 words) – the panel judges 50 plus entries each so they want a nice concise entry.
- Quote real figures where you can, judges love hard numbers that prove ROI.
- Include client quotes and testimonials, use infographics to easily and quickly explain your results.
- For more entry tips, download our Guide to Entering Awards PDF.
- Check out the Judging Criteria.
CAMPAIGN AWARDS
The judges will be looking for clear objectives, creative and effective implementation and tangible and demonstrable results in the campaign award categories.
Best Social Media Campaign
Innovative use of social media can drive impressive results in search. Judges will be looking for campaigns which have exploited social content or channels to deliver real and tangible results and exceptional engagement.Best SEO Campaign
Whether you’ve achieved huge results with a piece of content or dominated the landscape with some technical wizardry. Show us why you deserves the title of Best SEO Campaign.Best PPC Campaign
Whether you have embraced or rejected automation doesn’t matter. Judges are looking at how you increased visibility to affect the engagement and bottom line.Best PR Campaign
Effective PR is one that attracts media attention in a positive way. Judges are looking for campaigns that have put clients in the spotlight through creativity and exceptional us multiple media platforms.Best Not-for-Profit Campaign
With purse strings being tightly held this year, Not-for-Profit has had a particularly difficult time. However, if your campaign has reached out and gained engagement this year you really do deserve to be an award winner.Best Marketing Campaign
Judges are looking for clearly defined, structured marketing campaigns with a clear goal from the outset. The campaign must have achieved outstanding results, whether that be in creating sales, driving downloads, increasing email subscriptions or growing a social media following.Best Integrated Campaign
Demonstrating excellence across multiple channels Judges are looking for consistent messaging that measurably creates viewers into customers and has an impressive ROI.Best Event
Recognition of an outstanding event that has successfully raised awareness of their client’s brand. This can be any kind of event including a product launch, conference, awards ceremony, seminar, large scale public event, press launch.Best New Business Campaign
Recognition of an outstanding new business campaign that achieved excellent results and demonstrates a high-level of strategic thinking, creativity and/or innovation.Best Crisis Communication or Response Campaign
All very best in business have crisis response campaigns or communications to ensure peace of mind, wellbeing and recovery. Judges are looking for campaigns that have resulted in successful engagement and bounce back.Campaign Effectiveness Award
Recognition of an agencies client work that has had the biggest impact on their client’s business and is able to demonstrate their marketing payback.Best Pan European Campaign
Recognition of an outstanding pan european campaign that achieved excellent results and demonstrated a high-level of strategic thinking, creativity and/or innovation.CULTURE AWARDS
Best Agency Culture
Shared values, care, nurture, career development and a workplace that inspires innovation, commitment and success. The team that works together and plays together is sure to reap the rewards.Best Charitable/Corporate Social Responsibility Initiative
This category and award recognises the work that agencies and in-house teams do to support their local community or charity of choice.Best Culture transformation Initiative
Judges are looking for an initiative that has transformed the workplace and positively impacted on individuals, productivity and profitability.Best Flexible Working Policy
Flexible working is not just about hybrid locations. Judges want to see how employers are looking outside of the box to offer flexible working to employees that benefits both parties.Best Inclusion and Diversity Initiative
Judges are looking to recognise an organisation that celebrated inclusion and diversity and that demonstrates policy day in and day out to positively impact on individuals and company culture.AGENCY / TEAM / RISING STAR AWARDS
Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.
The Judges reserve the right to award Small and Large Agency of the Year winners for each of the agency categories where appropriate.
Small Agency: Up to 25 employees
Large Agency: 26 & over employees
The Judges reserve the right to award Small and Large Agency of the Year winners for each of the agency categories where appropriate.
Small Agency: Up to 25 employees
Large Agency: 26 & over employees
Rising Agency Star Award
The Rising Star Award recognises an individual who is an integral part of a business and its future. Someone who proves themselves time and time again and who you could not be without. (under 30 years of age on the date of awards ceremony).Best New Agency (Under 24 Months Old)
You might be new, but you are running rings around the old guard! This is your opportunity for global recognition amongst your peers and industry experts and your chance to wear a badge of honour that attracts new business. Entries are welcomed from agencies which are under 24 months old on the date of the awards ceremony.Digital Agency of the Year
You are consistently delivering campaigns for brands and business which encompass multiple marketing platforms, maximise influence and build growth.Media Buying Agency of the Year
Judges are looking for Media Buying agencies who are successfully matching the context of the ad with the medium whether television, radio, websites, social media, streaming services or apps.B2B Agency of the Year
You are a team of experts who live and breathe marketing, digital, copywriting, advertising, web design and so much more, but what really underpins your brilliance is the business relationships you build.B2C Agency of the Year
You are a team of experts who live and breathe B2C marketing, digital, copywriting, advertising, web design and so much more, but what really underpins your brilliance is the business relationships you build.eCommerce Agency of the Year
Entries are welcomed from agencies which specialise in eCommerce. Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.SEO Agency of the Year
Staying on top of SEO trends and changing algorithms is no easy task. If you have manoeuvred through the shifting landscape and achieved success show the judges how.PPC Agency of the Year
Whether you have embraced or rejected automation doesn’t matter. Judges are looking at how you increased visibility to affect the engagement and bottom line.Integrated Search Agency of the Year
Recognition of a specialist integrated agency that has produced fantastic results and has made a positive contribution to the industry. The judges will be looking at client wins, client retention, financial results, growth, margin, team retention, development and training, innovative approaches to development, delivery or cost saving and the quality of campaigns delivered on behalf of clients.Social Media Agency of the Year
Social Media is quintessentially global! Twitter, Facebook, Instagram, TikTok and more – Judges want to see a campaign that has really, truly, deeply engaged.Marketing Agency of the Year
Social Media, PPC, SEO, Content and technology are all strings to your very impressive marketing bow. Your people are all experts in their field and your craft is honed to perfection. Judges just want you to prove it!Creative / Design Agency of the Year
Entries are welcomed from agencies which specialise in Creative/Design. Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.Advertising Agency of the Year
Entries are welcomed from agencies which specialise in advertising. Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.CRO Agency of the Year
Entries are welcomed from agencies which specialise in CRO. Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.UX Agency of the Year
Entries are welcomed from agencies which specialise in UX. Judges will be looking for clear team objectives, examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures.Independent Agency of the Year
Your outside point of view, flexibility and creative expertise is achieving client goals. Judges are looking for innovation and success, return on investment and client understanding.PR Agency of the Year
Professional, organized and client and campaign focused. You consistently produce campaigns that change public opinion and actions through well-conceived ideas delivered through multiple media channels.Innovative Agency of the Year
Entries are welcomed from agencies which have shown a commitment to innovation.Integrated Agency of the Year
Your outside point of view, flexibility and creative expertise is achieving client goals. Judges are looking for innovation and success, return on investment and client understanding.Best Small Agency of the Year (Up to 25 Employees)
Entries are welcomed from small agencies who have clear objectives, show examples of recent campaigns/new business wins, examples of recent achievements, details of any challenges faced and why you think your team deserve to win the award. Please be sure to include a concise overview of the agency, number of staff, details of clients and turnover figures. Agencies can work locally, nationally or internationally – this award is about ROI and success.